How It All Began… (Our Story)
NO ONE UNDERSTANDS WHAT YOU’RE FEELING MORE THAN I DO.
I GET IT!
You doubt that your story is important. And that little voice inside your head keeps telling you that no one wants to read about your struggles or success?
My name is Christie Ruffino, and I am obsessed with helping women share their stories!!!
Why am I so passionate about this mission?
Because I’ve been where you are right now, I understand the doubt and the fear – the reaction to remain safe and keep your story tucked away safely in the recesses of your mind.
I knew that feeling… yet, I could not shake the notion that my journey WAS important. Plus, I LOVE books!!! I even Photo-shopped my face onto the cover of a book published by a mentor, Stephanie Frank, and tacked it on my vision wall thinking, “Someday, one day…”
But, writing my own book seemed like a monumental feat. How could I come up with that much valuable information to put inside a whole book? And more importantly, I didn’t have the time and money to invest in the entire process.
But then, what seems to always happen with me, the right person came into my life at the right time for the right reason. It was incredible!!! In 2012, I was invited to share my story in an anthology project called Dare To Be A Difference Maker by Michelle Prince.
My first reaction was “NO”! How could I possibly do that? But once she asked me a simple question, “If your story could help at least one person, wouldn’t it be worth it?” my “No” quickly changed to a “Yes,” and I never regretted that decision for a moment.
NOT ONLY was the whole process a great learning experience for me; I came out of it with a much better appreciation of my true value in the world. I took ownership of my ability to shine my light to pave the way for others to do the same.
My mindset had shifted as a newly published author, and I experienced first-hand how this accomplishment had created a new level of credibility with my peers and prospective clients. Plus, the exposure and prestige of being an author created more of a magnetic response with my business audience so that I didn’t have to work so hard to get clients.
HOW AWESOME IS THAT!!!
Shortly after that successful endeavor, I realized that I needed to provide the same opportunity to the women in my tribe. Women of the Dynamic Professional Women’s Network.
Women like you!
Women who have a story and need to share it.
If I can do it, you can too! – I’M DEDICATED TO HELPING YOU.
I want to take everything I’ve learned, from successfully managing and publishing multiple Amazon Bestselling books, and help you share your story with hundreds of readers.
I have a proven system that makes the process very easy and provides you with tons of rewards. Plus, you will become united with other like-minded women who will become your new Overcoming Mediocrity – Designed to Shine family. <3
LET’S MAKE THIS HAPPEN ~ TOGETHER!
More Project Details
Our Mission is to empower women to shine brightly in the world and light the way for others to see their inner brilliance while simultaneously positioning themselves as experts in their industries, resulting in additional credibility and increased revenue.
- Are you looking for a way to establish your expertise, increase your credibility, get more clients, and increase your fees?
- Do you dream of becoming an author but become overwhelmed and frustrated with the steps involved?
- Do you want to know how to build your business while working less than you do now?
If This Interests You, Read on…
There’s a way to achieve those items and much more—including a feeling of self-satisfaction in doing something many just dream of doing: writing a book. You probably realize that having your book has become as necessary as having a website or a business card. In fact, your book can become your best business card. But if You’ve Tried to Write a Book, You Know There Can be Problems.
IT IS VERY TIME-CONSUMING WORK TO WRITE A BOOK – You’ve probably heard the statistic that four out of five of us want to write a book. The fact is that few of us realize that dream. Let’s face it, writing a book is hard work, and it takes a lot of time. With so many things pulling at our attention, it’s hard to find the hours needed to sit down and write. Perhaps you’ve scheduled some “book writing time” in your appointment book and held to a couple of them but then found them going by the wayside as other items seemed to take priority. Or maybe things stalled as you realized that writing a book was a much bigger project than you originally thought, and you became frustrated and overwhelmed by the process.
There is a Faster and Easier Way?
Now there is a faster and easier way to create the ultimate positioning tool to propel your business to new heights while gaining you more prestige and profits for the rest of your life! Remember, with the title of “author,” people see you as an expert. Once you’ve published your book, imagine how you can… command greater fees, charge higher prices, and lower price resistance among your clients and prospects. There is an easier way to accomplish author status without writing a whole book. Get your feet wet – start with a manageable project and receive all of the same benefits, PLUS a few more.
Be a Contributing Author in a Compilation Book.
Why are compilation books a “Gold Mine” for authors?
- Additional Exposure – You can get your business and website in front of a whole new audience by being in a compilation book. You can catch the interest of many new people with your story. PLUS – Each of the authors will sell or give away numerous books to clients and friends who will read your story and check out your site.
- Increase Your Network – If you are in our compilation book, you have the opportunity to connect with other like-minded people who have created significant lives and cross-promote each other.
- Increased Credibility – Participating in a book with our featured authors will give you added credibility and open up more opportunities.
- You Will Make Money – As one of the authors, you will be able to buy the book at wholesale and sell it at retail price, increasing your income.
You can receive all of these benefits in only a few months.
why become an author
14 REASONS WHY OVERCOMING MEDIOCRITY
…You Should Join Our Overcoming Mediocrity Anthology Project?
1. We Have a Proven System
We’ve helped over 200 women and men leverage co-authored books since we started on this journey in 2013. We have a proven system to make the process very easy for our clients yet very effective AND profitable.
2. Easy & Economical
Have you ever dreamt of writing your own book, but become overwhelmed and frustrated with the steps involved? Contributing to this compilation book is a simple process that is easily accomplished by simply submitting a short 2,000-word story, at thousands of dollars less than having your own book. All with the same results.
3. Increase Your Network
Participating in a compilation book project will give you the opportunity to not only connect with other like-minded women who have created significant lives, but these women will be promoting your story and introducing you to their contact base organically through their own marketing efforts.
4. Tap Into the Marketing and Advertising Expertise of DPWN Publishing
We will be utilizing proven marketing and advertising strategies that have positioned past volumes of this book to become an Amazon Best Seller. You can then take advantage of that accomplishment and position yourself as having an Amazon Best Seller Book or being a Co-author of an Amazon Best Seller.
MORE REASONS WHY…
…YOU SHOULD CONSIDER BECOMING AN AUTHOR WITH US
5. Books Are Becoming the New “Business Card”
As a result of the explosion of book self-publishing, the use of ‘The book as a business card’ has added a new and powerful tool to the marketing arsenal of many successful business people. Pretty soon if you do not have a book, you will be in the minority, but if you act now this book could be only the first of many in your writing career.
6. Share Your Story
We all have a story to share that can encourage, motivate or inspire others. Do your part to empower our readers to learn from your experiences and focus their energy in a more direct manner that will result in better outcomes.
7. Brand Recognition
Use your new book to create and promote the most important product you have to offer, “YOU.” Being an author will help you to create and be recognized by your own personal brand that will ultimately provide you with a valuable commodity that no one else can offer.
8. Increased Credibility
A book exponentially increases your credibility, making it super easy to sell ANY product or service you promote—or promote on behalf of others. Think about the potential revenue each year from just one more client at quadruple your normal fees. Then multiply that by how many new clients you want to gain. Cha-ching!
9. Unique & Effective Exposure
Spread the word about your business via this very effective “word-of-mouth” marketing tool. When most other marketing efforts fall short due to our overstimulated lifestyles, this can be the best way to receive the biggest impact from your market efforts to help you get and maintain “top-of-mind awareness” with your clients and prospects.
10. New Added Respect & Loyalty
Being a published author will allow you to gain the respect, attention, and support of your clients, colleagues, and peers, who will develop a strong loyalty to you because of this accomplishment.
11. Expertise Status
Establish you as an expert in your field, so you attract significantly more and better-qualified clients who are willing and able to buy from you. When the time comes and they need or want your products or services, they will automatically turn to the expert in the field—YOU!
12. Celebrity Style Recognition & Media Awareness
Create and maintain an instant “fan” base that will seek you out to hire and buy from you over and over—and refer you even more business. You will also attract media interviews, potential high-level partners, endorsement requests and possible speaking gigs.
13. Create a Reoccurring Revenue Stream
Do you want to know how to build your business, while working less than you do right now? Create a line of products that will provide you with continuous revenue from that original work. Your book can be the first step in this process to create a financially abundant and prosperous future with more time to spend how you choose.
14. Fulfill a Dream – Leave a Legacy
While there are many projects we can undertake that will give us great satisfaction, most cannot compare to the utter gratification achieved by fulfilling your dream of having your own book. Your personal story, in print, will also be an amazing legacy for you to leave your family and friends.